Thursday, November 16, 2006

Persecuted by my work...

Yesterday (Wednesday), during marketing lessons, I had to do - with some classmates - an oral presentation of a report. It was a case study about Unilever - a group you may know because it possesses a lot of brands - and the market of dairy products. We succeeded by making up a new product, a low-calorie yoghurt, Magnum Cream.

And today, I found this in my mailbox :
Skip sample
A sample of Skip (french equivalent of Comfort, or Omo), a brand which belongs to... Unilever, of course!

Indeed, I know it's not that extraordinary, there's a high probability for this to happen when you know that Unilever spends a lot in marketing. Furthermore, when one works a lot on a report, they end by seeing its topic everywhere. (e.g., a pal who is working on a case study about smart told me that she was now seeing this kind of car everywhere).
But you'll recognize that Unilever came directly to me, with a perfect timing!

One more time, thanks to Pascal for his advices!

Monday, November 13, 2006

Back to basics

That's it, I decided to make an english adaptation of my blog J'ai envie, originally written in French.
It will allow me to improve my english (if someone is kind enough to tell me about my mistakes), to reach more people when I say something important - don't laugh, it's possible! - and also to meet new people, share new points of view

I don't think I'll translate all my previous posts - even though translating 4 years of blogging may be an interesting experiment, or a crazy bet - but I'll try to synchronize as much as possible this version with the french one.

I begin this today because I hadn't blogged since a couple of months on J'ai envie, and I've just updated it.

See you later on this blog, and please don't post comments saying that I'm the worst thing which ever happened to the english language!

P.S.: I'd like to thank Pascal a lot for helping me to correct this first post